CHAPTER 48

Jason took a deep breath, his mind racing through as he moved his seat a bit closer to the desk. “First and foremost, we need to enhance our product lineup.”

“How, Mr. Jason.” Mr. Christopher promptly asked politely.

Jason sighed letting air out of his mouth, he stared at his father whose eyes were fixated on him. As he waits for what his son has to spill out.

“We have been focusing too much on traditional models for a long time, the market is shifting towards electric and hybrid vehicles. We need to invest in research and development to introduce more environmentally friendly options that will appeal to modern-day consumers.”

“That is a great idea, son. But how do we propose ourselves in the market to stand out from the competition.” His father asked.

“We need to differentiate ourselves by emphasizing our Commitment to quality and innovation. We can highlight the advanced features and cutting-edge technology in our vehicles, showcasing how they set us apart from other manufacturers.”
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